Here’s the Turnbull Paradox: for him to think he’s the smartest man in the room, that he knows best what we want, means he can’t…
Peter WilkinsonJuly 6, 2016
Eddie McGuire might have got away with his 'drowning Caroline Wilson' comments, but for social media. For years he’s been making these outrageously inappropriate comments,…
Peter WilkinsonJune 21, 2016
The Australian Leadership Debate on May 29 was probably the worst recent example, but it’s happening daily in the current election campaigns. It’s gob-smacking that…
Peter WilkinsonJune 15, 2016
Justice Lindsay Foster is a Federal Court judge in Sydney. He is presiding over the class action brought by lawyers against Volkswagen over the ‘defeat…
Peter WilkinsonMay 3, 2016
Absolutely. I know this is a sensitive and emotionally charged issue, so I’ll do my best to tread lightly, but I’ve held this view for…
Peter WilkinsonApril 24, 2016
Crisis PR: the killer This past week two clients have been threatened, one overtly and one implied. One is a threat of a negative media…
Peter WilkinsonApril 19, 2016
You wouldn’t have predicted that such a bright spark would make such a basic mistake! CEO’s and PR people learn a lot by watching politics.…
Peter WilkinsonApril 6, 2016
When I left journalism and started out in DIY business, fear of failure was a huge incentive to innovate. Most small businesses have to be…
Peter WilkinsonMarch 29, 2016
I’m often asked this and I wonder if it’s wise to be too prescriptive? Switzerland with 60 Minutes PR is a growing sector, journalism is…
Peter WilkinsonMarch 22, 2016