Corporate Communications

We’ve been asked the following question by Influencing PR: How can PRs successfully use Twitter hashtags? And if it backfires in some way, how can you recover? This…

Linked In is a site mainly used for professionals to network. Content is slightly more ‘serious’ than elsewhere for those developing social media relations. It claims…

Previously we have looked at some of the features Apple could use to distinguish itself from competitors, as reported in the WSJ. Now, for all interested…

Is this a glimpse into the future? When a company faces community conflict, muddied by activists, confused by media interjections, fired by politicians with agendas,…

There is a really fascinating study conducted by Mashable on a ‘catch of eye’ test – what people look at when browsing brand pages on Facebook.…

Now an insight into what Steve Jobs was and Apple is planning for us. At its most bland the coming television revolution is going to…

More and more businesses are using Twitter everyday and Twitter is making it easier for businesses too (read here). And while we are all becoming…

As with all forms of communications, there’s hearing, and then listening. Hearing is mechanical, but as public relations or corporate affairs practitioners we have always…

At some stage, we think, the term ‘Energy Literacy’ will enter the vernacular. It’s surprising it hasn’t already, as the lack of the public knowledge…