Personal Brand Awareness is a deep understanding of who you are and what you stand for. It's missing in our political leadership. Leadership (c/- Google images) The…
Peter WilkinsonMarch 13, 2015
Abbott should have been fired this week. It would have happened in a successful business with a clearly focussed board. The kind of paralysis that…
Peter WilkinsonFebruary 14, 2015
Side issues like the punitive cuts to the ABC (a broken promise with little economic benefit) and the knighting of the DofE created crisis level distractions…
Peter WilkinsonFebruary 14, 2015
Writing a communication plan is hard. You need to assemble many disparate, and sometimes competing, thoughts into one coherent flow. All I want is a yes…
Peter WilkinsonDecember 12, 2014
This is a Crisis PR tip I picked up from Lord Tim Bell. It's going to sound over-protective, but it pays dividends. I was a…
Peter WilkinsonDecember 7, 2014
Gallup: Dec 2013 Most of us ‘feel’ bankers are suspect when it come to honesty, and ripe for some Change Management – alongside is the Gallup…
Peter WilkinsonDecember 3, 2014
Yesterday Abbott apologised – well sort of. There’s a lesson here in Crisis PR. In this case the crisis is a failure to sell the…
Peter WilkinsonDecember 2, 2014
Holidays – should be more of ‘em shouldn’t there? Having just taken 5 days to go camping at Coolah Tops National Park, I’m a supporter.…
Peter WilkinsonNovember 12, 2014
Struggling with creativity in your office? This slide show ‘How Google Works’might give you some ideas. Describing one of the impacts of the Information Revolution…
Peter WilkinsonNovember 12, 2014